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Tech Innovators Summit
B2B Event Marketing Automation
End-to-end event registration, reminder, and post-event follow-up automation for a high-ticket B2B summit.
The Challenge
Low attendee show rates and poor post-event sales conversions due to manual, delayed follow-ups.
The Solution
Created a comprehensive event funnel with automated SMS/email reminders, QR code check-ins, and conditional post-event sales sequences based on attendance.
Key Results
- Achieved an 85% event show rate
- Generated $250k in post-event sales within 7 days
- Completely eliminated manual check-in bottlenecks
