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National Fitness Franchise
Franchise CRM Rollout
Standardized lead management and marketing automation across 50+ franchise locations using a unified sub-account architecture.
The Challenge
Each franchise location was using different tools, resulting in inconsistent brand messaging and impossible corporate reporting.
The Solution
Built a master CRM blueprint with snapshot rollouts, standardizing funnels, follow-ups, and reporting across all 50+ locations.
Key Results
- 100% adoption rate across all 50 locations
- Increased overall lead-to-member conversion by 25%
- Centralized corporate reporting dashboard
